Juicy Romance is setting the tone for a sultry season of dancefloor indulgence with the release of her bold new single, “Bikini,” arriving July 25 via HARD Recs. Marking her label debut, the Australia-born, London-based provocateur channels early 2000s beach club nostalgia into a cheeky electro-pop anthem built for long summer nights and sun-soaked liberation.
With a sound that evokes the carefree energy of Ibiza dancefloors and Mykonos sunsets, “Bikini” pairs swinging brass hits, sawtooth basslines, and talkbox stabs over a punchy four-on-the-floor groove. Juicy Romance’s vocals flirt unapologetically with the listener, inviting them to strip down—both literally and emotionally—in a celebration of uninhibited club hedonism.
In her own words, Juicy Romance calls the track a “summer anthem…Think David Guetta meets Girls Gone Wild,” crediting heavy inspiration from the noughties Ministry of Sound era. It’s a nod to a time when dance-pop ruled the airwaves, now refreshed with her fearless modern edge.
To celebrate the release, she’s bringing her poolside mischief to Le Bain in New York City on Friday, July 25, promising a wild night of bikinis, bass, and bold energy.
Accompanying the single is an official music video directed by Ben Cole, a London-based cinematographer known for his work with artists like Alicia Keys, Kylie Minogue, Franz Ferdinand, Boy George, and Foushee, as well as global brands like Google, WhatsApp, Dolce & Gabbana, and Hypebeast. The visual brings Juicy’s tongue-in-cheek vision to life, showing her breaking up the everyday monotony by sporting flamboyant bikinis while running errands—proving that a little swimwear can go a long way.
Juicy Romance has been on a hot streak with radio play from BBC Radio 1, Triple J, Rinse FM, and Foundation FM, and festival appearances at Forbidden Fruit, Sziget, We Can Dance, and more. She’s shared stages with tastemakers like DJ HEARTSTRING, Boys Noize, and KETTAMA, and her global tour schedule includes performances at Amnesia Ibiza, 1015 Folsom, K Bridge Park in Brooklyn, and Electric Picnic in Ireland.
With editorial support from both Spotify and Apple Music, and a flair for fearless lyricism paired with club-driven production, Juicy Romance is quickly emerging as one of the most magnetic new voices in electronic music.
“Bikini” is out July 25 on all platforms via HARD Recs.