Chinese-American techno powerhouse HELANG returns with a thunderous new single, “Hits Different,” out May 2nd via HILOMATIK — the techno-focused sub-imprint of Oliver Heldens’ esteemed Heldeep Records. Marking her label debut, this heavy-hitting release lands at the perfect moment, kicking off Asian American and Pacific Islander (AAPI) Heritage Month with a bold sonic statement.
Following the success of her recent ‘Flashback’ EP on HE.SHE.THEY. Records, HELANG continues her unstoppable rise in the underground circuit with a track that melds deep, industrial rhythms with shadowy atmospheres and a sense of cinematic mystique. “Hits Different” doesn’t just live up to its name — it hits with intention, precision, and purpose.
“I feel like I always am, but especially lately, living life through a lens of discovery, adventure, and seduction,” says HELANG. “When I sit down and write music, I’m most inspired by how I feel connected to the art of mystery… ‘Hits Different’ is an attestment of that. It’s a really powerful feeling when a song brings back so many nostalgic emotions, whether it’s a memory or a person.”
The release doubles as a celebration of heritage and identity for HELANG, who has steadily carved a name for herself in a genre often dominated by male voices. Her unapologetically authentic approach, both in sound and ethos, sets her apart as a fierce voice in modern techno. Her rise is not just musical — it’s cultural, intentional, and reflective of a larger movement in electronic music.
Over the past year, HELANG has performed at some of the genre’s most iconic venues, including E1 London, Echostage DC, and Brooklyn Storehouse, while sharing stages with titans like Amelie Lens, Eric Prydz, and Nicole Moudaber. Her music has received praise from Billboard Dance, METAL Magazine, DJ Mag, Beatportal, and Mixmag Brasil, while drawing support from major players like Maceo Plex, Marco Faraone, Richie Hawtin, and Joseph Capriati.
In 2023, HELANG launched her own label, Dauntless Records, and curated her second female-only event series in Brooklyn, underscoring her commitment to fostering inclusive and empowering spaces in the electronic community.
With HILOMATIK — the darker, techno-leaning sibling of Heldeep Records — boasting releases from the likes of HI-LO, Armin van Buuren, Eli Brown, and Hardwell, HELANG’s arrival signals her rightful place among techno’s most forward-thinking talents.
As “Hits Different” hits streaming platforms worldwide this AAPI Heritage Month, HELANG invites fans into her immersive, noir-tinged world — one defined by fearless creativity, deep emotional resonance, and unrelenting rhythm.
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