New York and London-based dance-pop innovator, visual artist, and producer I’MMORTAL returns with her latest single “Floor Siren,” accompanied by a spellbinding music video, out January 23rd, 2026 via IMMORTALITY. The video premiered on tastemaker platform Electronic Groove, continuing the artist’s streak of visually and sonically immersive releases.
Since debuting in August 2023 with the tech-house single “Versace Spaceship,” I’MMORTAL has built a reputation for audacious, genre-blurring tracks that combine high-energy dance with avant-pop sensibilities. Her previous releases, including “KILLED U IN A DREAM”—remixed by biskuwi and Droid Bishop—and “Uncanny Valley,” which received a darksynth rework from Das Mörtal, have collectively amassed over half a million Spotify streams and earned coverage from DJ Mag Spain, YourEDM, CLASH Magazine, NOTION, KALTBLUT Magazine, EARMILK, METAL Magazine, and Wonderland Magazine.
Hailing from California, I’MMORTAL draws on a diverse musical background, from playing violin in orchestras to performing in high school musicals. Her early classical training informs her meticulous approach to composition, while a love for EDM and synthetic production shapes her distinct sound. Her music is often paired with otherworldly visuals, exploring themes of death and rebirth, the natural versus artificial, femininity, and her AAPI identity. Influences ranging from Sevdaliza, Britney Spears, Lady Gaga, Lana Del Rey, Björk, and SOPHIE merge with the grit of contemporary dance-pop artists like Cobrah, Coucou Chloe, and Shygirl in I’MMORTAL’s sonic universe.
“Floor Siren” marks a shift toward high-BPM, rave-ready energy. Restless acid elements swirl over a four-on-the-floor rhythm as I’MMORTAL delivers soft, seductive vocals, creating an anthem of feminine sensuality that is liberating, invigorating, and empowering. The accompanying video, directed by Kaiuna O, combines pole and floorwork choreography with raw, club-infused visuals. The piece captures the shadowed, grotesque depths of I’MMORTAL’s artistry while revealing a fresh, feminine dimension.
Speaking on the track, I’MMORTAL shared:
“‘Floor Siren’ is named after the first floorwork dancing class I took that got me addicted to dancing. It’s a fun clubby pop song that I hope makes listeners want to dance like the fiercest supernatural siren in the club! I found a new love for acid sounds that will be carried over into my next tracks. I also really had to put on my pop diva hat to write a super up-beat and untamed second verse. I hope I can carry this energy into my future tracks.”
With “Floor Siren,” I’MMORTAL continues to solidify her position as a fearless creator at the intersection of dance-pop, avant-garde visuals, and club-ready energy, promising a bold evolution for her upcoming projects.
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