Jersey Club trailblazer 4B is stepping into new territory with the release of “WHAT IS THIS,” his debut single on Zeds Dead’s Deadbeats label. Arriving June 10, the explosive new record finds the veteran producer expanding his sound into heavier bass music territory while maintaining the high-energy identity that has defined his career for more than a decade.
Serving as both a creative evolution and a statement of intent, “WHAT IS THIS” showcases 4B’s ability to bridge genres without abandoning the signature elements that helped establish him as one of electronic music’s most influential crossover artists. Combining relentless basslines, crushing drums, and a cleverly executed Jersey Club switch-up, the track delivers the kind of festival-ready energy built for massive sound systems and peak-time crowds.
While dubstep influences drive much of the record’s intensity, the DNA of 4B’s sound remains firmly intact. The result is a powerful blend of familiar and forward-thinking elements, reflecting an artist who continues to evolve while staying connected to his roots.
Reflecting on the release, 4B shared:
“I’ve always been a huge fan of Deadbeats, from playing with Zeds Dead in the early Mad Decent days. Full circle moment releasing with them. I incorporated a monologue-type breakdown in this song about growth and adaptation—because that’s what this track is for me. A new chapter, without losing what I’ve always created.”
That sense of growth is woven throughout the production. Heavy bass drops collide with playful vocal moments and dynamic transitions, creating a record that feels equally at home on festival stages and club systems. Rather than simply following current trends, 4B uses “WHAT IS THIS” to showcase how his sound continues to adapt alongside an ever-changing electronic music landscape.
Few artists have had a greater impact on the fusion of Jersey Club and electronic music than 4B. Throughout his career, he has helped introduce the genre’s infectious rhythms and high-energy spirit to global dance floors, influencing a generation of producers in the process. With “WHAT IS THIS,” he once again demonstrates his ability to push boundaries while preserving the raw energy that first connected him with fans.
The release arrives during a significant moment in 4B’s career. Fresh off a headline performance in Los Angeles and back-to-back shows in Bangkok, he continues to maintain a strong presence on the international stage while expanding his creative vision. More than a decade into his career, he remains a driving force within dance music, consistently reinventing his sound without losing the intensity that made him a standout figure in the first place.
His influence has earned support from some of the industry’s biggest names, including I Hate Models, Tiësto, Skrillex, Diplo, Steve Aoki, and RL Grime, further solidifying his reputation as an artist capable of moving seamlessly between scenes and styles.
With “WHAT IS THIS,” 4B embraces a new era while reaffirming the qualities that have defined his journey from the beginning. Blending dubstep power, Jersey Club energy, and a message centered on growth and reinvention, the single marks an exciting next step for one of electronic music’s most enduring innovators.
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